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Name
Entry 085.
Category
Concept
Description
Lady Gaga / BLOOD & CRYSTAL Fragrance Packaging Design / 2011
Publication
S/S 2011
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About our Work

The Lady Gaga Blood & Crystal fragrance bottle distills provocation into purity, transforming an archetypal laboratory test tube into a visceral object of desire. Suspended within a pristine white block plinth, the cylindrical glass vessel cradles a deep red fragrance—part elixir, part artifact—its clarity and restraint echoing classic sample vials and scientific precision. Minimal typography reinforces the clinical honesty of the form, while the surrounding “blood” droplets—rendered as Swarovski-cut crystals—introduce a charged contrast: beauty sharpened into danger, glamour refracted through biology. Equal parts experiment and icon, the design plays on themes of exposure, vulnerability, and transformation, capturing Gaga’s enduring fascination with the body as both instrument and spectacle. The result is a bold collision of science and seduction—where restraint becomes radical, and a single drop tells an unforgettable story.