F/W 2014

M.A.C COSMETICS - EXPERIMENTS IN FRAGRANCE

Concept

MCGREGOR WAS APPROACHED TO RETHINK THE FRAGRANCE CATEGORY FOR M.A.C COSMETICS. M.A.C CELEBRATES DIVERSITY AND INDIVIDUALITY, THE BOTTLE DESIGN REFLECTS THIS ETHOS WITH ITS UNDULATING SURFACES, SHARP ANGULAR EDGES AND BOLD USE OF COLOR. ALSO INCORPORATING MIXED MATERIALS - GLASS, RUBBER AND PLASTIC.