Name
Entry 019.
Category
Fragrance
Description
Antonio Banderas / The ICON Fragrance Packaging / 2020
Publication
F/W 2020About our Work
McGregor’s design for The ICON by Antonio Banderas captures the charisma of a global icon through a lens of modern restraint. The flacon is conceived as a monolith of quiet power — a sculpted glass form with precision-milled symmetry and a commanding vertical presence. Deep gradients of blue and black mirror the duality of light and shadow, fame and introspection, strength and grace. At its center, an embossed medallion radiates with emblematic energy — a sun rising over the horizon — symbolizing renewal, confidence, and success as a state of mind. Both cinematic and architectural, the bottle stands as an ode to timeless masculinity: a vessel where materiality meets metaphor, and the essence of the man becomes art.

